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The Oregonian News Network presents an afternoon with West Seattle Blog’s Tracy Record

2011 November 14
by Abraham Hyatt

Editor’s note: This post was written by Cornelius Swart and originally appeared on the Oregonian News Network’s site.

The Oregonian News Network is kicking off a new event series on Saturday November 19th, with a Q&A with acclaimed hyperlocal publisher/reporter Tracy Record of WestSeattleBlog.  

The Speaker Series will focus on bloggers, online news makers and new media and technology innovators. We’d like to spark interesting, in-depth and intelligent conversation with local and regional innovators about how new technology is reshaping the news media and how that impacts the lives of people here in Oregon and around the world.

The Oregonian News Network Speaker Series.
The Oregonian, 1320 SW Broadway, Portland, Saturday November 19th, from 11:30 A.M. to 1 P.M.

Light refreshments included. Meet and greet members of the ONN, The Oregonian Staff and other media.

Check in through the garage entrance of the Oregonian between Columbia and Jefferson. The front door is locked on Saturday.

Session 1: Art of Blogging with Tracy Record

While perhaps one of the nation’s best known hyperlocal news sites, WestSeattleBlog is a news publication and Tracy Record is a traditional journalist with 35 years in the news business.   

From her Bio:

Tracy Record is co-publisher and editor of West Seattle Blog. WSB has been a professional, commercial 24/7/365 news site  since fall 2007. Patrick Sand, who has a background in journalism and advertising/retail sales, is co-publisher and advertising director. Site traffic set a record in October 2011, with 1.1 million pageviews and 147K unique users for the month. WSB is a completely bootstrapped operation, with no co-owners, no investors, no grants, no donations; its co-publishers have no day jobs, no rich relatives; the revenue is 100 percent from display advertising sold on the site, exclusively to local advertisers (no Google Ad Sense, no national ads, etc.) They have been honored to win several awards since turning WSB pro, including the 2010 Online Journalism Awards’ national “community collaboration” award and in 2011, the regional Society of Professional Journalists’ “Online Engagement” award, plus the 2009 West Seattle Chamber of Commerce “Business of the Year” award. WSB also maintains a major presence in social media, with more than 5,000 Facebook “fans” and 11,000 Twitter “followers.”

We’re honored to have Record as our first speaker. She exemplifies how a focused person with the right audience, a relentless content output and a simple blog tool can create a sustainable business.

How has she seen the news business change? What do all successful blogs have in common? What impact has social media had on her and other micro-niche publishers? What does the future hold? What questions do you have?

Come and find out.

R.S.V.P. or to get on the video simulcast and chat, contact cswart@oregonian.com 

Simulcast and video sponsored by brytCAST